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4th STREET BLOCK PARTY – Saturday, October 19, 10 am to 4 pm

A celebration of the community’s resilient approach to its recent adversity and its positive “back-to–business” spirit will take place on Saturday, October 19, 10 am to 4 pm.

In the days leading up to June 20, 2013, Alberta, Canada, experienced severe rainfall that triggered catastrophic flooding described by the provincial government as the worst in Alberta’s history. Areas along the Bow, Elbow, Highwood, Red Deer, Sheep, Little Bow, and South Saskatchewan rivers and their tributaries were particularly affected. A total of 32 states of local emergency were declared and 28 emergency operations centers were activated as water levels rose and numerous communities were placed under evacuation orders. Over 100,000 people were displaced throughout the region. Some 2,200 Canadian Armed Forces troops were deployed to help in flooded areas. Estimates suggest damage from the flood could exceed C$5 billion. Receding waters gave way to a mammoth cleanup of affected areas, aided by a spontaneous volunteer campaign in which many home owners were assisted by complete strangers.

In Calgary, specifically the business and residential community of Cliff Bungalow – Mission was one that was affected the most. The community rallied together in amazing ways to recover and rebuild in the last 100 days.

So 4th Street businesses are hitting the street to celebrate this resiliency in true 4th Street style!

The 1st annual 4th Street Block Party celebration will be held on October 19th 2013 and runs along 4th Street SW from 13th Avenue to Elbow Drive. Attendees are invited to experience the festivities on the streets and engage with 4th street merchants, community partners and flood relief agencies. The event is open to the public and free to attend from 10am to 4pm.

More information can be found at

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